Arlan Smith. Client-facing, hands-on, Senior/Executive Creative Director specializing in brand and marketing creative for technology companies - B2C and B2B, with a particular focus in D2C and digital-first media.
I make stuff.
Able to direct the creative process for all media platforms - digital, video, print, OOH, events, and experiential, with a special emphasis on video and motion graphics. Work cross-functionally with internal stakeholders to build fully-optimized creative solutions - including growth marketing, performance marketing, and fully customized marketing tools. Extensive experience managing internal teams, external contractors and agency resources.
I build creative teams.
Very able at creative team management - hiring, mentorship, development, goal-setting, and scheduling. Diversity hiring is a specific area of management focus and a personal core value.
2019 Demo Reel